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X-WR-CALDESC:Events for Washington Wine Institute
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DTSTART;TZID=UTC:20200507T100000
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SUMMARY:WineDirect Webinar: How to Drive Online Wine Sales
DESCRIPTION:The Washington Wine Institute has partnered with Adrienne Stillman\, Director of Marketing at WineDirect\, for a deep dive on how to keep online sales going during – and after – our Stay Home Stay Healthy order currently in place.\nYou’ll learn how two:\n\n\n 	\n\n 	\n\n 	\n\n 	\n\n 	Effectively segment your customer database to deliver personalized offers\n 	Design email campaigns that convert sales\n 	Re-engage past club members & nurture new buyers\n 	Use social media to boost engagement & sales\n\n\n\n\n\n\n\n\n\nCan’t join us live? Sign up and we’ll send you the recording.\n\n\nRSVP to Reserve Your Spot Today!\n\nCan’t make the live webinar? Sign up anyway and we’ll send you the recording!\n\nWe are excited to bring you this Direct-to-Consumer educational opportunity via our DTC experts and partners at WineDirect. We hope you can join us to learn and gather some takeaways to improve your winery’s direct wine sales experience.\n\nAbout Adrienne Stillman:\n\n\n\n \n\n \n\nWith a passion for wine\, small business and technology\, Adrienne currently serves as Director of Marketing for WineDirect where she oversees all aspects of marketing and communications.\n\nIn her current role\, Adrienne spends much of her time researching industry trends and best practices\, with a particular focus on email marketing and online sales. Her professional experience includes PR and digital strategy for a variety of wine and spirits brands\, product marketing in financial services and authoring the book Where Bartenders Drink a global guide to the world’s best bars (Phaidon\, 2017). Adrienne is also a Certified Sommelier. A New York City native\, she lives in Napa Valley with her husband and their dog.\n\n 
URL:https://www.wwi.wine/event/winedirect-webinar-how-to-drive-online-wine-sales/
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