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WWI News
Support WWI by Purchasing Packaging through Innovative Sourcing
WWI Members,
Innovative Sourcing, a family-owned packaging distributor headquartered in Yakima, WA, has recently partnered with the Washington Wine Institute on a new donation program.
Purchase your wine packaging through Innovative Sourcing, and 1% of your sales will be donated to WWI.
We are grateful to Innovative Sourcing for initiating this partnership and for their investment in wine associations that work to sustain the Washington State wine industry. Take your support of your statewide wine trade association one step further by purchasing your glass and other wine packaging needs from Innovative Sourcing.
To participate in this donation program, please contact Innovative Sourcing. Let them know you are a WWI member, so your winery receives credit.
Innovative Sourcing Links
TTB Label Approval Basics
To view this page, please visit our Member Signup page to register or email Membership and Programs Manager Marie Schurk at marie@wwi.wine.
Expanded Outdoor Alcohol Services Available Through 2027
Summer is here! Many licensees work with the LCB to permanently expand outdoor seating areas. This year and next, some licensees also have an opportunity to expand outdoor seating in public areas. Say what?!
If you are a qualified licensee, you may be able to do that under the Expanded Alcohol Services program. The state legislature approved these expanded services through December 31, 2027. An example of this might be a corner set up with a bench owned by the city and shared by several local stores. This offers a bit of respite for shoppers strolling in your area. With the city’s permission and LCB’s authorization, this could be designated as a public consumption area, allowing patrons to take their drink from your premises to enjoy the outdoors with their family.
How to Get Started:
- Check the map: First, check our GIS map to see if your city, town, or county is approved for the Expanded Outdoor Alcohol Services authorization.
- Contact local government: If your local government is approved, reach out to your officials and ask about any specific rules for outdoor service areas and how you can get started.
- Apply with the LCB: After you’ve met local permitting requirements, you can submit your added activity application in the LCB Portal. If you are sharing the expanded outdoor area with other licensees, you can choose one primary licensee to submit the application on behalf of all participants.
Important Rules and Tips
Who qualifies?
Only the following license types can apply:
– Beer/wine restaurants
– Spirits/beer/wine restaurants
– Taverns
– Snack bars
– Wineries
– Breweries
– Distilleries
Approval isn’t Automatic
If your local government is already approved for expanded outdoor service, this does not automatically grant approval for you to expand in public areas. You must still apply with the LCB and follow all local and state laws and regulations.
Permanent Location
Licensees must have a permanent physical location within the approved area to join. Licensees may not pop-up or set up temporary service locations to participate within approved expanded outdoor service areas.
Apply First
Licensees must apply with the LCB and get approval before starting operation of an expanded outdoor service area. As part of the application, licensees will need to include a Joint Operating Plan and Site Map.
Is your area not on the map?
Expanding alcohol services into public spaces is a choice for cities, counties, and port authorities. If your local government has not requested these expanded services, it could be by choice, or they are not aware of interest in the program by their local businesses. There is also a cost for the local government that also must be considered. To encourage discussion around the authorization, reach out to your local officials.
This is a great opportunity only available through December 31, 2027. Don’t hesitate to reach out to ExpandedAlcoholServices@lcb.wa.gov if you have any questions.
This story was published in the Washington State Liquor and Cannabis Board’s (LCB) quarterly newsletter, Topics and Trends, from the summer 2026 alcohol edition on Medium. Other stories featured that may be helpful to your winery include A First Look at DUI Data from the World Cup, Snack Bar License Updates, Liquor License Renewal Deadline Reminders, 2026 Liquor-Related Legislative Changes, and more.
If you have feedback on topics you’d like to see in coming editions, please email LCB communications staff at communications@lcb.wa.gov.
Wildfire Smoke Resources
These resources were compiled in partnership by the Washington State Wine Commission and Washington Winegrowers Association.
Tools & Resources for Smoke Preparedness
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Dear Wineries and Vineyards, With wildfires and smoke across the Northwest, we wanted to update you with the latest resources developed by the West Coast Smoke Exposure Task Force, of which the Washington State Commission and Washington Winegrowers are members. |
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SMOKE RESOURCES GUIDE The West Coast Smoke Exposure Task Force (WCSETF) has created a Smoke Resources Guide, which includes important information on wildfire preparedness, best practices, and crop insurance, as well as links to practical tools and resources. The guide provides information on: Including: CROP INSURANCE Smoke Resources Guide
SMOKE RESEARCH A few months ago, the industry’s annual WAVE seminar series focused on the state of smoke science. This event brought together speakers from across the West Coast to discuss the latest developments in smoke research.
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WWI Welcomes Our Newest BOD Members, Nicole Arnold and Joe Pfost
Please join us in welcoming the Washington Wine Institute’s newest Board of Directors members, Nicole Arnold of RM Wineries and Joe Pfost of Mark Ryan Winery. We are humbled and excited to have both Nicole and Joe on our leadership team.
Nicole Arnold serves as Director of Operations and Winemaker for RM Wineries and Evergreen Family Wines in Quincy and Mattawa, Washington.
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We are very appreciative of all our Board Members for their dedication to serving the Washington wine industry in a voluntary capacity. We look forward to our continued work together as we collectively strive for a better future for Washington wine.
Music Streaming Solutions for Your Winery
Let the music play! Washington Wine Institute members now have access to stream endless hours of fully-licensed music at their winery through a new partnership with Soundtrack. Enjoy 10% off monthly subscriptions or 20% off annual plans. Plus, enjoy 20% off all add-on services!
Subscribe to Soundtrack through the WWI + Soundtrack partner link and stream over 125 million songs and 2,000+ playlists.
Start streaming music at your tasting room(s) with a Soundtrack two-week free trial today!
Did you know? Performing Rights Organizations (PROs) solicit businesses that play overhead music for proof of purchase of a music license, including winery tasting rooms. If a business is not properly licensed, they may be subject to significant fines per song. But Soundtrack has you covered with
▪️10% off monthly Soundtrack subscriptions (includes all necessary PRO licenses),
▪️or 20% off yearly Soundtrack subscriptions (includes all necessary PRO licenses).
▪️Plus 20% off premium services (music curation, Hi-Fi, in-venue messaging).
Also take advantage of these perks for a user-friendly and flexible service:
▪️Explicit lyrics filter
▪️Weekly scheduling
▪️On-demand playback
▪️Centralized music management for multiple locations
▪️Play offline
Cost savings comparison for an 80-person capacity tasting room
| PRO licenses for overhead music only + music streaming service costs | Using Soundtrack through WWI’s association discount program |
| $1,430-$1,637/yr | $399-$583/yr on annual music plans |
average annual savings: $1,030-$1,054
Note: Soundtrack offers free, two-week trials to all businesses. Discounted subscriptions are exclusively available to Washington Wine Institute members through an affiliate program. Please email marie@wwi.wine if you have any questions about WWI membership, or click here to become a member.
B&O Tax Exemption for Out of State Sales
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WWI Attends WineAmerica Annual D.C. Fly In and Lobby Conference
To view this page, please visit our Member Signup page to register or email Membership and Programs Manager Marie Schurk at marie@wwi.wine.
Watch Party Resources from the Seattle Sports Commission
To view this page, please visit our Member Signup page to register or email Membership and Programs Manager Marie Schurk at marie@wwi.wine.

